All right, all right, you know the drill. Only problem is, second slow news week. (Man, I've got to readjust my media alert criteria....)
"Animal activists protest outside SeaWorld San Diego: Group also took message to Lindbergh Field"
ABC-10 San Diego
February 16th, 2014
http://www.10news.com/news/animal-activists-protest-outside-seaworld-san-diego-group-also-took-message-to-lindbergh-field-02162014
In a nutshell: 200 animal rights activists staged large protests at both SeaWorld San Diego and at Lindbergh Field, continuing the fervor over Southwest Airlines' partnership with the theme park amidst the controversy brought about by the documentary Blackfish.
Why this matters: Reinforcing a previous entry from a few weeks back, we need to make it clear to potential passengers and customers that we associate our company with partners whose practices are humane and environmentally-conscious.
"Gary Sinise, Hollywood Pals Salute Wounded Warriors with 3-Day Fest"
Breitbart News
February 17th, 2014
http://www.breitbart.com/Big-Hollywood/2014/02/17/gary-sinise-wounded-warrior-san-diego
In a nutshell: Actor Gary Sinise, via his foundation and with the support of both American Airlines and the USO (along with some help from some of his fellow actors) to stage a three-day event honoring wounded soldiers.
Why this matters: We should think about finding a way to place ourselves in the position of honoring our troops by giving them a means of returning to their families.
"Fly from LAX or SAN to Mammoth Free with Lodging Purchase"
By Courtney Royce
onthesnow.com
February 19th, 2014
http://www.onthesnow.com/news/a/589308/fly-from-lax-or-san-to-mammoth-free-with-lodging-purchase
In a nutshell: Up to two people are now eligible for free flights from LAX or San Diego International Airport if they make reservations at any Mammoth Lakes resort, between March 23rd and April 4th.
Why this matters: We should start thinking about partnering with resorts or hotels to offer similar premiums to our customers.
"Airlines warned to beware of possible shoe bombs"
By CNN Wire
FOX-5 San Diego
February 20th, 2014
http://fox5sandiego.com/2014/02/19/airlines-warned-to-beware-of-possible-shoe-bombs/#axzz2tziU7tnn
In a nutshell: Airlines have been warned by the US government of possible terrorist threats via hidden explosives in their shoes.
Why this matters: We'll need to figure out how our airline complies with the government in matters such as this.
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