Friday, March 7, 2014

Air Pacific Media Monitoring, Take Nine (March 3rd-7th, 2014)

More from the world of air travel comes your way:

"Worst time for air travel since 9/11"
By Linda Loyd
philly.com/inquirer
March 5th, 2014
http://articles.philly.com/2014-03-05/news/47899204_1_united-airlines-american-airlines-masflight

In a nutshell: Loyd recaps the costs that were inflicted upon the air travel industry by this year's winter weather.

Why this matters: This would serve as a means of measuring how much we could prepare for any sort of weather-related emergency both financially and with regards to our customer base.

"Air travel this spring will take off, airline industry predicts"
By Hugo Martin
The Los Angeles Times
March 5th, 2014
http://www.latimes.com/business/money/la-fi-mo-air-travel-this-spring-20140305,0,4251891.story#ixzz2vJWxIMHD


In a nutshell: Declining fuel prices, among other factors, may ensure that this spring will bring in a record number of passengers for international flights, for what may be the highest levels for U.S. carriers in six years.

Why this matters: Among the factors that were considered were rising household net worth and an improving economy, so this may feed into our growing customer base if we use this to our advantage.

"Consumer Groups Question U.S. Inaction on Critical Air Travel Rulemaking"
By Susan Young

travelagentcentral.com
March 6th, 2014
http://www.travelagentcentral.com/air-travel/consumer-groups-question-us-inaction-critical-air-travel-rulemaking-44969

In a nutshell: "Multiple U.S. consumer groups made public a letter they've jointly sent to Sylvia Mathews Burwell, director of the White House's Office of Management and Budget about delayed Department of Transportation (DOT) "Enhancing Consumer Protections III" rulemaking."

Why this matters: Despite our relative newness in the airline world, we still will fall under these particular rules and would be wise to pay attention to these developments as they happen.

"Delta spells out miles needed to earn free flights"
By David Koenig
U-T San Diego
March 6th, 2014
http://www.utsandiego.com/news/2014/mar/06/delta-spells-out-miles-needed-to-earn-free-flights/

In a nutshell: "Delta is leaving the minimum number of miles needed for a U.S. trip at 25,000 miles and lowering requirements on some flights, especially international ones in business and first class."

Why this matters: This might give us pause on how we decide to structure our own miles plan, since we are a relatively new airline and customers have yet to actually accumulate miles with us.

"Woman Fights to Make Air Travel Safer for Food Allergy Sufferers"
By Erin Billups
Time Warner Cable News NY1
March 7th, 2014
http://brooklyn.ny1.com/content/lifestyles/health/204704/woman-fights-to-make-air-travel-safer-for-food-allergy-sufferers

In an nutshell: Lianne Mandelbaum, whose son has a serious food allergy, has launched a website called NoNutTraveler.com, which provides resources for allergy-riddled air passengers.

Why this matters: That right there gives us a great way to broaden our customer base--calling ourselves (and actually making ourselves) the first 'hypo-allergenic' airline.

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